Social media posts show green, pink and red vertical lines appearing on the screens of these new devices, with some users claiming their phones were replaced after contacting Apple. Similar reports have surfaced in India and other markets, though the number of affected units remains unclear. However, there is currently no evidence that the issue is widespread or linked to a specific hardware component.
The iPhone 18 Pro and Pro Max have barely hit stores, but some buyers are already reporting display problems.
Several users have posted videos claiming to show the issue, but Apple hasn’t officially responded to these claims.
Users have also been posting sarcastic comments, linking the display problem to Samsung since the South Korean tech giant has been making displays for iPhones for years. Samsung Display supplies Low-Temperature Polycrystalline Silicon Oxide Plus (LTPO+) OLED panels for Apple’s high-end phones. These panels use oxide technology in the driver unit, which improves power efficiency. “Burgundy color is in demand and along with interest for higher storage variants. Early feedback is positive, though we’ll need to monitor performance over a longer window once the initial launch hype stabilises,” Pathak added.
Apple launched the new iPhones on September 9 and they officially went on sale in India on September 18. Though the phones are priced higher than their predecessors, analysts and retailers report a 15-28 per cent year-on-year uptick at launch.
