Vembu advised this cohort to go on a lot of sales calls, as there was no business without selling. By putting yourself out, Vembu believed that people could learn about themselves and the business.
“You will develop better communication skills as you realise that explaining your ideas is not so easy. You will develop respect for sales people. “There is no such thing as a business without selling something.
You may even become good at business!” he said. Sometimes the most obvious thing has to be said!”
“True, sir, the rejection will bring us humility and patience. Most basic things have to be repeated.” Because they are good. (Corollary is that the product is unlikely to be good if you haven’t interacted with potential customers), a fourth said: “I once had to argue with a bunch of students at IIT that products don’t sell by themselves just.
Importantly, it will change our thought process for success,” said one user while another added: “This has been my biggest learning in 10+ years of B2B tech sales, a role that happened to me by sheer chance, after four years of being a coder.

